In our second vlog of the Consumer Bites Series, Sophie Edgerton talks about another topic which has caught the attention of global regulators – influencer marketing. She looks specifically at disclosure requirements, both in Australia and overseas.
For further reading on this topic, please visit our earlier posts:
An Overview of the Influencer Marketing Ecosystem in Australia
Influencer Marketing According to AANA
Influencer Marketing Best Practice in Australia - the AiMCO Code of Practice