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In the fashion and apparel industry, ‘upcycling’ denotes the process by which garments, accessories, bags and fabrics already put on the...
Consumer, Food & Retail Insights
Liam Blackford
Knowledge Development Lawyer (Intellectual Property and Technology), DLA Piper
Perth, Australia
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Green claims are under increasing scrutiny by consumers, regulators and governments. There are upsides to showcasing the green side of...
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A perceived increase in misleading or ambiguous advertising and a lack of transparency regarding charitable contributions has raised...
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As is clear from the data, (see Statistica report December 2023), marketers are prioritizing AI investment this year and the majority are...
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As is clear from the data, (see Statistica report December 2023), marketers are prioritizing AI investment this year and the majority are...
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‘Green trademarks’ or ‘green marks’ denote trademarks which communicate messages about the environmental impacts or credentials of a...
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In IP enforcement and anti-counterfeiting efforts, one of the most powerful tools in a brand owner’s arsenal is harnessing the powers of...
