08 May, 2024 ASA rulings summary, 1 May - celebrity appeal, how to avoid overstatement in your copy and staying on the right side of trade information By Alex Lowe Hannah Potter Amneek Thiara Georgina Doukanaris +1 more... Show less In this week's rulings, the ASA (who are always watching) assess the appeal of a former Big Brother presenter to under-18s, admonish an...
08 May, 2024 Novel Food – helping or hindering innovation? By Teresa Hitchcock Taryn Jones Beth Smart What are novel foods? Novel foods comprise foods which are new, modified or produced using a new production process. Only a novel food...
02 May, 2024 ASA rulings summary, 24 April 2024 - teeth whitening, botox and menopause claims By Hannah Potter Alex Lowe Georgina Doukanaris Amneek Thiara +1 more... Show less This week we see the ASA take on the beauty industry by upholding challenges against misleading claims for teeth whitening products and...
25 Apr, 2024 ASA rulings summary, 17 April 2024 - no such thing as a free lunch & medical ads Flarin up By Amneek Thiara Petros Nafpliotis Alex Lowe Hannah Potter +1 more... Show less This week ASA have ruled on two misleading claims, one regarding the provision of “complementary food and drinks” on trains and the other...
18 Apr, 2024 ASA rulings summary, 10 April - diamond ads must be crystal clear By Georgina Doukanaris Hannah Potter Alex Lowe This week we dive into the ASA’s application of its “average consumer” test through the lens of a recent ruling which concluded that ads...
09 Apr, 2024 Using data and AI in the food and beverage industry By Alexa Smith Data, and specifically personal data, isn’t something that is typically at the top of the agenda in the food and beverage industry. But,...
03 Apr, 2024 UK’s CMA Obtains Undertakings from Fashion Companies re Misleading Green Claims and Sends Open Letter to the Sector By Georgina Doukanaris John Wilks UK consumer regulator, the CMA, has concluded its investigation into three fashion retailers on misleading green claims, with the...
12 Mar, 2024 Increased Protection for Companies at Company Names Tribunal By Huw Cookson Ruth Hoy The Companies Act 2006 gives rights which allow a person to object to a company’s registered name in certain circumstances. This provides...
04 Mar, 2024 Gin Justice Served: M&S Sips Victory By Huw Cookson Ruth Hoy The Court of Appeal has dismissed an appeal which sought to overturn last year's IPEC ruling that M&S's registered designs had been...
26 Feb, 2024 ASA Rulings - 21 February 2024 By Hannah Potter Alex Lowe Anna Chliara Below we discuss a green claim with a thumbs up from the ASA, apps which purport to give an ADHD diagnosis, and a traffic-stopping...
05 Feb, 2024 AI and Advertising – Emerging Themes By Liam Blackford Hannah Potter Claire Sng As is clear from the data, (see Statistica report December 2023), marketers are prioritizing AI investment this year and the majority are...
01 Feb, 2024 Unlocking Loyalty in a Compliant Manner By Linzi Penman Isla Neil On 30 January 2024, the Competition Market Authority announced it is starting a review of a popular strategy deployed particularly by...
31 Jan, 2024 Loyalty prices in the spotlight By Huw Cookson It is interesting to see the CMA beginning a review of supermarket ‘loyalty prices’, something which has become common in the sector in...
30 Jan, 2024 Government's latest consultation continues the post-Brexit shake up of UK consumer law By Kurt Davies Mark Dewar The UK Department for Business and Trade's (DBT) response to a consultation launched in September 2023 results in further proposed...
17 Jan, 2024 The UK’s move towards a green light for competitor collaboration on the environment By Alexandra Kamerling Saira Iqbal Anti-competitive agreements between competitors have traditionally been a principal focus of enforcement in competition law. However,...
15 Jan, 2024 Ireland Launches New Agri-Food Regulator to Tackle Unfair Trading Practices By Darach Connolly Jo Kane As 2024 begins, large players in the CGFR sector active in Ireland will need to navigate a new and ambitious regulator governing the...